The Overview

Countalytics is a visual recognition company streamlining inventory management with a simple snapshot.

The Challenge

Our challenge was to seamlessly transition their brand messaging from an airline specific tool to a software that can be used for various industries that manage inventory.

The Solution

Logo: Redesigned the company’s logo from red to blue to emphasis the symbolization of trust, loyalty, confidence and intelligence.
Website: We did a complete overhaul of the Countalytics website to communicate the simplicity of the mobile app using a modern user-friendly design paired with influential copywriting. View website:

The Results

Increased website visitors by 15% and conversion rate by 32%.